Cast yourself in the best light possible.

There’s so much noise out there. How much of it hits home?

If you want people to stop and take notice – click, call, buy or forward to their colleagues – you’ll need to give them a good reason to do it. That’s what we do: we write the words that convince people to take action.

It’s not PR. It’s not advertising. And it’s not rocket science. Just call it meaningful marketing. If you need to stand out from the crowd, if you believe that first impressions count, then you need someone to make you look good. That’s what we do.

Thinking Outwrite

Melancthon: our greatest success of 2011

11 Jan/12


It’s been a while. I haven’t been busy writing my own blog, but I have been busy writing others’. And lots more besides.

Our greatest success this past year was for a non-client. It was a place. If you’re from…

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Your first job free!

07 Nov/10


Your first job free!

That’s right, it’s our hook: you try us out for free and we’ll keep you coming back for more. So far it has worked for 19 out of 21 potential clients. Not bad. And it’s a…